First Campaigns
Your first digital and social campaigns, planned, launched and run by us.
How we plan and launch your first campaign
Your first campaign sets the tone for everything that follows. We plan, launch, run and report on your first digital and social campaigns — picking the right channels, building the creative, and setting up tracking so you can see what's working from day one.
A focused launch, plus the data to show what to do next.
Why a well-planned first campaign pays for itself
Scrub the timeline
What a first campaign looks like, week by week.
We agree what the campaign is for, who it's talking to and how we'll know it worked. One page, signed off by you.
Four weeks is typical for a first campaign. Bigger ones take longer; we'll tell you up front.
First campaigns: frequently asked questions
1. What counts as a “first campaign”?
The first real digital and social pushes built on your new brand and strategy — planned, launched and reported on, so you get proof the foundation works in front of actual customers. It's kept scoped and achievable rather than sprawling.
2. Which channels do you run first campaigns on?
The ones your audience actually uses. That can include any of the major social platforms plus search and display; we recommend one or two to start rather than spreading a small budget thin. The channel choice comes out of your strategy, not a default list.
3. Do I need a big ad budget?
No. A focused campaign on a modest spend teaches you more than a wide launch you can't read. Media spend is separate from our fee, and both the fee and the timeline are scoped to what the campaign involves.
4. What do I get at the end?
Performance reporting on what ran, what it cost and what it produced, with tracking left in place. You'll know which channel and message to build on next — whether you do that with us or on your own.
Tell us where you're starting from.
Related services: Brand Strategy · Content Creation & Design · Social Media — Content Management
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